#CasaHooks | It’s Good To Be Home

Before the start of the 2019 season, the Hooks set out to refresh their brand marketing. I led our in-house marketing team in creating the overall voice and style for the campaign. I also oversaw the design execution provided by Clutch Design.

Our goal was to capture the vibrancy of Corpus Christi’s local heritage, architecture, and beautiful beaches. We were inspired by hand painted signs, bright colors, and incredible people.